Demonstrate sagnificant impact Saul Bass had on the field of design.
Saul Bass is one of the most influential designers of all time. His work surrounds us whether it is a United Airlines logo, Lawry's trademark or architecture design for Exxon gasoline station just to name a few. Saul Bass "invented", virtually single-handedly, a new breed of film-titling in the sixties. Since then he created title sequences of over 60 films including Psycho, The Man with the Golden Arm, North by Northwest and Casino. To continue reading about Saul Bass, please visit Design Museum website.
Saul Bass is one of the most influential designers of all time. His work surrounds us whether it is a United Airlines logo, Lawry's trademark or architecture design for Exxon gasoline station just to name a few. Saul Bass "invented", virtually single-handedly, a new breed of film-titling in the sixties. Since then he created title sequences of over 60 films including Psycho, The Man with the Golden Arm, North by Northwest and Casino. To continue reading about Saul Bass, please visit 
